High Visibility Engagement Campaigns

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NYS High Visibility Engagement Campaigns

While STOP-DWI efforts across New York have led to significant reductions in alcohol and drug-related fatalities, too many lives are still lost due to crashes caused by drunk or impaired drivers. Highly visible and publicized efforts, like the STOP-DWI High Visibility Campaigns, aim to further reduce the incidence of impaired driving. Research shows that high-visibility enforcement can reduce drunk driving fatalities by as much as 20%. Sobriety checkpoints and roving patrols play a key role in raising awareness about the issue.

Genesee County's STOP-DWI Program coordinates efforts with local law enforcement agencies to participate in every statewide initiative aimed at stopping impaired driving, preventing injuries, and saving lives. Remember: impaired driving is completely preventable — all it takes is a little planning.

Campaign Dates:

  • Halloween: October 27 - November 1
  • Thanksgiving: November 22 - November 26
  • Holiday Season (National): December 13 - January 1
  • Super Bowl: February 9 - February 11
  • St. Patrick's Day: March 15 - March 17
  • Drugged Driving Awareness (420 Day): April 19 - April 21
  • Memorial Day: May 24 - May 27
  • 100 Days of Summer: June 6 - June 9
  • June 13 - June 16
  • June 20 - June 23
  • June 27 - June 30
  • July 4th: July 3 - July 7
  • 100 Days of Summer: July 11 - July 14
  • July 18 - July 21
  • July 25 - July 28
  • August 1 - August 4
  • August 8 - August 11
  • End of Summer/Labor Day (National): August 14 - September 2